Content Marketing
What we do
With the rise of digital media and the accessibility of information at our fingertips, traditional marketing tactics have become less effective. Consumers are no longer responding to pushy advertisements and sales pitches. Instead, they are seeking out valuable and informative content that can help them make informed decisions.
This is where content marketing comes in.
It is a strategic approach to marketing that focuses on creating and distributing valuable, relevant and consistent content to attract and retain a clearly defined audience. By providing potential customers with helpful, engaging and informative material, businesses can build trust and credibility, resulting in increased brand awareness and customer loyalty.
Working together we will
Create high quality, user-focused content.
We will incorporate and define a long-term content marketing strategy that resonates with your target audience, whilst also delivering measurable ROI with tangible results.
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Craft compelling stories with engaging visuals.
We use research-backed data to inform our strategies so that we can deliver maximum results for your business. Whether it’s increasing website traffic or establishing thought leadership in the industry, our team has the know-how to get you noticed.
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Take an in depth look into current content creation strategies.
Working closely with your team we will develop a detailed plan, outlining how best to utilise the different channels available to create content and drive traffic to your website or social channel. Our expertise lies in understanding what platforms will be most beneficial for every type of audience.
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Engage with the people who matter most to your business.
We know how important it is for you to have consistency in all aspects of your marketing efforts – from social media posts to blog entries, videos, and more – so we work hard to make sure every piece of content looks, sounds, and reads like it belongs in your brand portfolio of products or services.
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Utilise the power of analytics.
We will measure key metrics such as; website traffic, conversions, engagement, etc. This helps us identify areas where changes need to be made or improved upon, so that your business continues to benefit from all content marketing efforts.
Other Services
LET’S TALK
Looking to realign, refresh or redevelop your brand or business marketing strategy? Send us an email at hello@designmc.org or, give us a call direct on 01926 754038 for an informal chat.